Our Story
Welcome to Label by Saloni, where we celebrate the timeless elegance of the Indian saree. We are a legacy brand that has been crafting exquisite sarees since 1956, with a focus on quality, innovation, and authenticity. Our journey began in Kolkata, where we started as a different brand, but in 1992, we established Saloni, which has since become synonymous with sarees of exceptional beauty and craftsmanship.
Thank you for choosing Label by Saloni, where tradition meets innovation and where we continue to celebrate the beauty and grace of the Indian saree.
Today, Label by Saloni is run by third-generation entrepreneurs who are passionate about preserving our legacy while also pushing the boundaries of design and style. We have served lakhs of customers over the years, bringing to them unique and stunning sarees that are unseen and unheard of. We have always believed in the power of quality over quantity, which is why we have focused on handpicking our sarees from authentic native places across India.
Our collection includes a range of styles, from the intricately woven Banarsi sarees, handpicked from the traditional weavers of Benaras, to the vibrant Bandhani sarees of Jamnagar, the timeless Gota Patti sarees of Jaipur, and the regal Kanjivaram sarees of Kanchipuram. We also offer a stunning selection of embroidered sarees from Kolkata, each one reflecting the rich heritage of Bengal's craftsmanship.
At Label by Saloni, we believe that the saree is not just a piece of clothing but an expression of art, culture, and heritage. That's why we only select the finest fabrics, including Organza, Silk, Crepe, Georgette, Cotton, Tussar, and Chiffon, to bring out the beauty and elegance of our sarees.
